Greener Marketing (Paperback)

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・キャンセル不可の商品】：2週間~4週間でお届け（お急ぎの方はご遠慮ください。）　／　【本の説明】272ページ　152*229mm　言語：English　国：アメリカ　408g　ISBN：9781119689119　／　【本の内容】CLIMATE STRIKINGCAUSE RELATINGTRUTH TELLINGPLASTIC BANNINGTREE PLANTINGECONOMY CIRCLINGLIFE IMPROVINGGREENER MARKETING by John Grant This timely book is a sequel to John Grant’s Green Marketing Manifesto which was the award winning and bestselling definitive guide to green marketing (and not greenwashing) in the previous wave of eco marketing in 2007. In 2019 climate change is right back at the top of the public agenda. Greta Thunberg and Extinction Rebellion are front page news. The UK EU and other governments have declared a climate emergency. 181 CEOs of American companies - including Walmart Amazon and Apple - signed a Business Round Table declaration saying that the purpose of co