ColorProof TruCurl Curl Perfecting Shampoo 25.4 oz

What it is: These game-changing formulas deliver curl-perfecting, frizz-defying, shineboosting results while deeply quenching thirsty curls. What it does: cting much like a makeup primer, TruCurl creates an impeccable foundation on which to build flawlessly formed curls. What else you need to know: Formulated with a revolutionary, curl-enhancing blend, these miraculous formulas give curls structure while nourishing and providing weightless hydration. Contains proprietary Advanced ColorLast SystemTM with patented ChromaveilTM and Heliogenol for unsurpassed color and heat protection.

Imparts weightless, concentrated hydration deep within hair that never weighs curls down Humidity resistant Creates an impeccable foundation to build perfectly formed curls Unsurpassed color and heat protection. Perfect for daily use Restores youthful luster, tensile strength and elasticity