International Marketing Strategy: Analysis, Development and Implementation [Paperback - Used]

International Marketing Strategy: Analysis, Development and Implementation [Paperback - Used]
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International Marketing Strategy: Analysis, Development and Implementation [Paperback - Used]
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CONDITION - USED - Pages can include limited notes and highlighting, and the copy can include "From the library of" labels or previous owner inscriptions. Accessories such as CD, codes, toys, may not be included. This textbook sets out the context, techniques and strategies involved in successful international marketing. It breaks down the area into three main parts: analysis; development; and implementation.

International Marketing Strategy : Analysis, Development and Implementation, Used [Paperback]

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Brand Cengage Learning
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Product Id 1328041
User Reviews and Ratings 3 (1 ratings) 3 out of 5 stars
UPC 467998823019

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